What does each of these airlines have in common? They have all invested in state of the art technology; they have adopted innovative and creative solutions; they have upgraded their fleets; and they have also understood what service means to their customers. Above all else, senior managers have developed and communicated a strong vision providing a clear line of sight from top management to staff throughout their organisation – their employees ‘get it’. They understand what needs to be done, how to do it better and better for less and less.
Exponential with the help of UK Trade & Investment is reaching out and innovating. With new products and existing products adapted to meet the needs of overseas markets, Exponential is developing new partnerships in South Africa, Singapore and across Europe. “As a company, I do not believe Exponential is unique or special”, added John Moore.“What is different about us is we have a clear vision of where we want to be, a simple plan of how to get there and a dedicated, fully engaged team of experts who are passionate about they do and who are prepared to work hard”.
So come on BA (and the UK), create a vision, invest in people, develop and adapt your products and let’s take the best of British out into the market so once again we can fly the flag with pride!