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31 July 2018 John Moore

Project Type: Erasmus+

Tourism SMEs will benefit from learning innovative strategies to develop their operation in order to compete on a global level.

ROOTS project will create innovative training materials to assist Tourism SMEs to develop their skills in areas such as: Team working, Networking, Cultural and Heritage Awareness, Entrepreneurship and Digital Skills.

SMEs will significantly improve their level of entrepreneurial capacity and will learn how to increase their competitiveness and improve their company performance through the application of innovative cultural heritage tourism strategies.

They will develop transversal skills in cultural awareness through involvement in the preservation and enhancement of the cultural and natural heritage in their regions.

Lastly, the project promotes learning through Open Educational Resources as the learning material will be available online free of charge. By accessing and using the online platform SMEs will improve their digital skills.

Project Start: September 2017
Project End: August 2020


Exponential Training & Assessment- United Kingdom

BDFriesland– The Netherlands

North-East Regional Development Agency– Romania

University of Greenwich– United Kingdom

Momentum Consulting– Ireland

European E-Learning Institution– Denmark

Cluster Del Turismo De Extremadura– Spain

John Moore has over 20 years experience of training and developing Managers, Coaches, Consultants and businesses. As Managing Director of Exponential Training, John researches, speaks, blogs and writes about how to improve performance. He also designs and delivers engaging, fun and interactive learning programmes. John is a Fellow Chartered Manager and has worked with managers and organisations in over 20 different countries.